5
Jan, 2022
Drop-the- cable

Why is it important to drop the cable? What is the best alternative?

Why drop the cable?

Entertainment has become a part of everyone’s life not in the present days but from past three decades, certainly, the mode of entertainment and the sources of entertainment has changed a lot as technology has been keeping on changing and upgrading that has a higher impact on entertainment mainly. Initially, entertainment included black and white movies then introduced serials then came many other programs that not only entertained people but were also educative from elders to kids.


As the technology keeps on changing day to day the ways of transmitting entertainment have been changing, tv sets were connected to the cable wires which connected to the private cable transmission sources restricted to the area. These cable connections transmitted different types of channels telecasting different programs in different languages. Later, private subscribers entered who introduced the terms subscription packages including the channels only the customers wish to watch referred to as satellite television transmission.


Now, technology advanced to a platform that is more advanced than the previous model of transmissions or telecasting procedures which is referred to as “OTT platforms”.


What is OTT?


OTT stands for Over the Top that delivers the content or programs over the internet.
One of the leading OTT platforms entertaining people of all ages across the globe is “Zingo TV”.
We say the best alternative is to watch your favorite shows like movies, videos recorded, or LIVE streaming round the clock is by installing our Zingo TV app on your device or getting connected to your tv sets.


Why ZINGOTV?


• Stress-free installation
• 24*7 support
• Secure
• No buffering issues while watching the videos
• Watch your favorite shows on your tv sets with HD quality
• OTT streaming services mainly require an internet connection
• Watch your favorite shows on smart TVs, mobile devices and add an adapter to your TV and start watching ZINGO TV programs using firestick.
• Watch on desktop or computer or laptop or tablets

So, don’t delay, just go to our website www.zingotv.com, create an account and join your favorite subscription package and start watching your favorite movies.

6
Dec, 2021
content-creators-make-money-from-OTT

How do content creators make money through OTT platforms?

Content creators make money:

The successful technology that has emerged big in a short time is OTT Platform that stands for Over The Top content distribution where one can watch their favorite shows, TV serial, web series, live shows, sports through the internet.

“Entertainment now, in your palms”

In the pandemic situation, the OTT has brought tremendous change in the movie field where many movies of multiple languages of multiple genres have been easily uploaded in the OTT platforms creating good opportunities for the advertisers and content creators.

One can watch OTT content just by having an internet connection connected to your phones, tablets or computers or TVs.

OTT platforms gain rights for all the movies, web series and TV shows from the producers by paying money and in turn earn revenue from the advertisers and subscribers who registered on their platforms.

Content creators can generate revenue in four ways through the OTT platform:

1.    AVOD:

It stands for Advertising Video on Demand where revenue is earned through the advertisements telecasted in the content, but the users can view the content for free.

2.    SVOD:

Subscription Video On Demand means OTT platforms earn revenue from the subscription money paid by the users to view the content. The subscription charges may change from one platform to other.

3.    Hybrid:

It is a model where SVOD and AVOD are combined, one can watch free and paid subscriptions programs at a time.

4.    TVOD:

Transaction Video On-demand gives opportunities to the users to watch their selected programs only.

One such best and leading OTT platform delivering loads of entertainment for our viewers is Zingo TV app, just download the app into your favorite device, pay the charges to the suitable subscription, start enjoying unlimited entertainment.